22 Black-Owned Non-Toxic Beauty Brands


Black-Owned Clean Beauty Brands

The Goal Digger Barbie blog exists to uplift and advocate for non-toxic, natural and organic beauty brands. We also exist to uplift and advocate for women underrepresented in the beauty and fashion industries. Black women. Disproportionately we are excluded, and disproportionately we are harmed by the indirect (and often direct) message society sends: You can’t sit with us!

Certain brands say different. These black-owned beauty brands were created by men and women of color, offering non-toxic, vegan, natural and/or cruelty-free options in skincare, cosmetics, and hair care. Have a seat at their table. You’re invited!

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